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INC Talks

Insightful interviews with the creative minds, inspiring lives and the movers n' shakers we are proud to call part of the It's Now Cool family.
MICHAELA BENNETT

MICHAELA BENNETT

We love shooting with our WA babe Michaela Bennett!
We chat to Michaela about the international journey modelling has taken her on, from the young age of 16! With such a beautiful laid bak energy, we were not surprised to discover her appreciation for work life balance and commitment to wellness practices, like hot yoga and vitamin supplements!
Read more to find out her favourite travel destinations and plans for the year ahead, kicking her 2022 personal and professional goals!!
Read more
MIQUELA VOS

MIQUELA VOS

Miquela Vos.... has been a part of our INC family forever, first shooting with us in 2015! 
She is a summer icon with a 90’s supermodel look we LOVE. She has a heart of gold, an adventurous spirit and is so laid back yet radiates a super vibrant energy.  
Miquela was born and raised in Perth Western Australia, before her remarkable modelling journey took her to explore the world and spend time away in Europe, America and Sydney. Her love for the Australian heat and rugged outback guided her to where she calls home today, a remote community in the WA Kimberley.
She enlightens us with self care and wellness tips to keep her daily glow, a travel bucket list and insight into her epic adventures via @sliceofbliss. 
Find out more in our exclusive interview….
Read more
ROBERTA GEORGE

ROBERTA GEORGE

Roberta George....the sweet-natured, golden girl enlightens us with her commitment to self-care, wellness routine, ultimate swimwear picks and goals for the year ahead! 

She was born in Auckland, New Zealand before moving to The Sunshine State of Australia, Queensland! Scouted at age 12 by top international modelling agency IMG, her love for fashion weeks and the industry guided her to where she is today, killing it in modelling world!

With her love for creativity, practise of gratitude and insane beauty this babe is going places! We are proud to welcome her to the It's Now Cool family and cannot wait to see what she does next! 

Read more
SHUDIA FORGOL

SHUDIA FORGOL

From a refugee camp in Nairobi to Modelling on the shores of Western Australia. It's the journey that has shaped the lens in which she sees the world and her goals to help better shape it's future. Shudia Forgol is THE BEST. Super fun to shoot with and super inspiring to talk to, her amazing story is punctuated with positivity, humanitarian and political dreams and of course her trademark smile.

An awesome outlook, an impressive timetable of study and modelling with incredible aspirations for the future. A true shooting star.

Read more
ELLE FERGUSON IS BACK!

ELLE FERGUSON IS BACK!

It's Now Cool x Elle Ferguson
Contour Swimwear Collection #2 has landed!

All the shapes you love with NEW features you need! Designed with perfecting the wear feeling on YOU in mind!

We chat with Elle about all the new features she loves, styling vibes and her must have pieces.

Read more
SAM DAMESHEK

SAM DAMESHEK

With a creative & moral compass well and truly set to north, American Photographer Sam Dameshek is - and has been for years now, one to watch.

Sam is dedicated to capturing an essence of truth in everything he creates and does with a rawness in his style that really communicates the vibe of a generation.

We're so lucky to have Sam shoot an incredible Campaign for us and offer such pearls of creative wisdom (which tbh transfer to all aspects of life) in this exclusive interview.

Read more
SHANNON LAWSON

SHANNON LAWSON

Chasing Summer, a whirlwind dream wedding, meat free Monday's, Pilates! Pilates! Pilates! and muscle memory from 18 years of dancing...

We had a chat with the down to earth, hard working Shannon Lawson who takes a no fuss approach to her balanced life. A refreshing conversation with a woman that really finds the awesome in the everyday!

Find out more in our exclusive interview.

Read more
LIV POLLOCK

LIV POLLOCK

Self care, wellness, mindfulness.... cool n' calm under pressure. This West Australian Model gone global knows balance. From keeping chill while walking the most exclusive red carpets to keeping the vibe alive on a down day, Liv Pollock is a woman we feel just does life right.

Read more
ELLE FERGUSON

ELLE FERGUSON

Paris has couture, NYC can claim street style and London may have cool but nowhere does beach like Bondi. It’s laid back but luxe, it’s understated yet perfectly considered. Elle is the epitome of this vibe. Read our interview with this Bondi babe now about our latest collaboration. Read more
JENAYA OKPALANZE

JENAYA OKPALANZE

Sexy, strong and sweet … Jenaya, hello & welcome!! This girl has style, this girl has swagger and INC SWIM are all about it. Encapsulating the vibes & the iconic charisma born into the naughty 90’s, Jenaya has gravitated towards the sublime“cool factor” rocked by none other than the Fresh Prince. And my oh my, she nails it. Read more
CASEY JAMES

CASEY JAMES

Casey has a natural eye for refined style, a body made for the beach & a cool factor that is off the charts. Way Off. A woman who surfs, skates, rocks a fedora & looks perfectly at home when placed under a palm tree is a woman we naturally gravitate towards. Who doesn’t? Read more
ANNA MILLER

ANNA MILLER

“Embrace the now” … the wonderfully wise words from the divine Anna Miller @akmillerofficial. And she couldn’t be more right? 2020 has been one of the most bizarre years yet for a colourful list of reasons. As we approach the festive season however, it’s time to shred the angst & celebrate as if it’s our last chance. Why? Because life is too short & too precious to waste. Hanging out with spirited folk like Anna needs to be the goal. They simply make life all the better. Read more

"People are going to say what they’re going to say - but it’s up to us what side of history we want to be on."

Rae Rodriguez